Case Library

CASES
  • Logistics Management

    ThinkFun
    Supply Chain

    ThinkFun has a legacy supply chain and warehousing system based out of Hanover, PA. Because much of their competition is turnin...

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  • Training and Development

    CAVA
    Human Resources Management

    As a restaurant company, CAVA’s ability to grow effectively and efficiently is dependent on their team members’ abi...

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  • Direct and Online Marketing, Quantitative

    Spoon University
    Marketing

    Consumer retention is vital to Spoon University’s growth and success. Access to Spoon’s user base provides value fo...

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  • Cloud Computing

    ParkMyCloud
    Information Systems

    In line with the ethos of the current paradigm of DevOps, ParkMyCloud continuously improves upon the ability to recommend and a...

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  • Strategic Management

    Framebridge
    Management

    Framebridge entered the $4–5B custom framing market hoping to disrupt with its eCommerce website and in-house, centralize...

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  • Strategic Management

    Monumental Sports
    Management

    Based on the presence Monumental Sports & Entertainment (MSE) has in basketball, hockey, and now football and eSports, are...

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  • Brand

    Monumental Sports
    Marketing

    Brian Gleason knows that once people get into the stadium, they’re going to have a great time; his job is to grab fans&rs...

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  • Digital Marketing, Quantitative

    Monumental Sports
    Marketing

    Sports team sponsorship no longer means simply attaching a corporate name to a stadium. Rather, it has become a triangle of ass...

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  • Brand, Quantitative

    CAVA
    Marketing

    As CAVA launches new CAVA Grill locations across the United States, the team will need to ensure brand consistency while appeal...

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  • Analytics

    Wolf Trap
    Marketing

    Although Wolf Trap is one of the most popular venues in the nation by ticket sales, statistics show that most of their concert-...

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  • Product Development, Strategic Management

    KIND Healthy Snacks
    Leadership, Management, Marketing

    KIND Healthy Snacks sold 5 million of their products in over 150,000 stores around the world just last year. Since the inceptio...

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  • Channels, Digital Marketing

    Noodle Companies
    Marketing

    Noodle Markets connects K-12 education buyers with product/service providers. As a marketplace, Noodle’s audience is driv...

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  • Sales

    Tri-County Scholarship Fund
    Marketing

    Tri-County Scholarship Fund needs a grassroots sales strategy to be able to leverage the roughly one million people that live i...

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  • Digital Marketing

    Beefsteak
    Marketing

    Case Focus

    Analyzing the Beefsteak brand presence on social media to optimize the campaign and evaluate the ROI of content mark...

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  • Analytics, Product Development, Quantitative, Strategic Management

    Spitball
    Management, Marketing

    After finding significant success in Israel, Spitball has launched in the U.S., with a pilot of 10 universities. The feedback f...

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  • Strategic Management

    Servy
    Leadership, Management

    Servy is a platform for expert, secret shopping in the restaurant space, but mystery shopping is applicable to any customer-fac...

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  • Legal

    RedPeg Marketing
    Management

    RedPeg Marketing is an experiential marketing firm based in the DC Metro Area.  They have worked with many blue chip clien...

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  • Customer Driven Marketing

    Servy
    Marketing

    To provide valuable insights to restauranteurs, Servy needs a quality user base of secret shoppers. An important aspect of obta...

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  • Strategy

    KIND Healthy Snacks
    Marketing

    John Leahy, KIND’s President, spends a lot of time discussing what distinguishes KIND from the competition.  Althoug...

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  • Strategy

    Beefsteak
    Marketing

    Salvador discusses the challenge that diverse, culturally ingrained food perceptions present for targeting different markets. M...

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