Case Library

CASES
  • Business Law

    RedPeg Marketing
    Business Fundamentals

    RedPeg Marketing is an experiential marketing firm based in the DC Metro Area.  They have worked with many blue chip clien...

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  • Corporate Social Responsibility

    OrderGroove
    Business Fundamentals

    Greg Alvo, Founder and CEO, has tied OrderGroove’s success to the complementary needs of retailers and their consumers by...

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  • Corporate Social Responsibility

    Beefsteak
    Business Fundamentals

    The ThinkFoodGroup mission is to change the world through the power of food.  Beefsteak is uniquely positioned to make goo...

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  • International Business

    SHARKK
    Business Fundamentals

    Sharkk products are currently sold in the United States, the United Kingdom, and Canada. Part of their global strategy is to co...

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  • International Business

    Dejavoo Systems
    Business Fundamentals

    Dejavoo Systems is a hardware point-of-sale system manufacturer that specializes on secure payment processing through reliable...

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  • International Business

    WeddingWire
    Business Fundamentals

    WeddingWire’s model has worked well in the United States and Canada and they believe that it can be replicated elsewhere....

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  • International Business

    Spoon University
    Business Fundamentals

    Case Focus: Identifying global markets positioned for a new Spoon University chapter and online foodie community

     

    Case In...

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  • International Business

    OrderGroove
    Business Fundamentals

    OrderGroove has begun expansion by signing with Walmart in Canada, and many other companies have shown similar interest in util...

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  • International Business

    CustomInk
    Business Fundamentals

    This case asks students to weigh the benefits of the US Market for t-shirts against the potential opportunities and challenges...

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  • International Business

    WeddingWire
    Business Fundamentals

    In 2014, WeddingWire chose to expand by way of the acquisition of a Barcelona-based company, Bodas.net. Bodas.net currentl...

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  • Business Law, Strategy

    Team Liquid
    Business Fundamentals, Marketing

    Team Liquid’s (TL) CEO Steve Arhancet needs to unlock brand value from intangible property such as player likenesses and...

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  • International Business

    ThinkFun
    Business Fundamentals

    ThinkFun products are currently sold in over 50 countries worldwide. Part of their global strategy is to continue expanding int...

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  • International Business

    Pinxter, Inc.
    Business Fundamentals

    The right to privacy has become a major topic around the world. Many large social media companies have already run into issues...

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  • International Business

    Noodle Companies
    Business Fundamentals

    Government regulation in the education industry is considerable. In the U.S. K-12 space alone, there are 15,000 school district...

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