Case Library
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Globalization, Strategy
Otolith Labs
Operations ManagementThe Chief Product Officer discusses the process and challenges of expanding into global markets while protecting patents.
“Who...
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Customer Driven Marketing
Servy
MarketingTo provide valuable insights to restauranteurs, Servy needs a quality user base of secret shoppers. An important aspect of obta...
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Strategic Management
Fabbioli Cellars
ManagementDoug Fabbioli, owner of Fabbioli Cellars, discusses collaboration between businesses in the community.
How can we teach the min...
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Employees
Otolith Labs
Human Resources ManagementThe Otolith Labs culture is one of relaxed professionalism and mutual respect. The organization’s approach to time off, medical...
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Strategy
KIND Healthy Snacks
MarketingJohn Leahy, KIND’s President, spends a lot of time discussing what distinguishes KIND from the competition. Althoug...
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Strategy
Beefsteak
MarketingSalvador discusses the challenge that diverse, culturally ingrained food perceptions present for targeting different markets. M...
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Compliance, Legal
Hatch Apps
Legal, ManagementAmelia Friedman, Co-Founder & COO of Hatch Apps discusses the important aspects Hatch Apps must consider when dealing with...
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Brand
Beefsteak
MarketingDoneff explains that any ThinkFoodGroup brand building campaign has an imperative to create a personal emotional connection tha...
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Digital Marketing
Monumental Sports
MarketingJennifer Matthews, Sr. Director of Marketing for Monumental Sports Network (MSN), is responsible for building awareness and gro...
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Corporate Social Responsibility
OrderGroove
LeadershipGreg Alvo, Founder and CEO, has tied OrderGroove’s success to the complementary needs of retailers and their consumers by...
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Sales
CrediFi
MarketingA sales strategy consists of a plan that positions a company’s brand or product to gain a competitive advantage. Successf...
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Strategic Management
Electronic Gaming Federation
ManagementDriving every decision at the Electronic Gaming Federation (EGF) is the fact that the collegiate esports market is very underde...
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Corporate Social Responsibility
Beefsteak
LeadershipThe ThinkFoodGroup mission is to change the world through the power of food. Beefsteak is uniquely positioned to make goo...
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Corporate Social Responsibility
Monumental Sports
LeadershipMSE is committed to its values of the Double Bottom Line and recognizes it operates a public trust through its sports teams and...
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Customer Driven Marketing
ChefXChange
MarketingOne of the company’s challenges is gaining repeat business. When customers use the service, they post favorable reviews....
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Quantitative, Strategy
Framebridge
Operations ManagementFor Susan Tynan, Founder and CEO, the experience of Framebridge’s website is at the core of the service Framebridge provi...
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Product Design, Total Quality Management
UrbanStems
Operations ManagementUrbanStems wants to ensure that customers in their local on-demand markets have an optimal experience so that they become frequ...
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Analytics, Direct and Online Marketing, Quantitative
Team Liquid
MarketingTeam Liquid’s current internal content production team generates an average of 30 posts a day across various platforms to...
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Employees
UrbanStems
Human Resources ManagementWhile "Customer experience trumps cost” is a compelling statement that may resonate with customers, the reality is that U...
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Statistical Quality Control
Spoon University
Operations ManagementSpoon’s editors use WordPress as a content management system (CMS) with a plan to build a proprietary CMS in the future....